Since asking New Yorkers to stay indoors, Amanda Shay and her husband Matthew McCurdy, both actors, have changed the way they shop at liquor, whiskey and wine stores. First, they no longer go twice a week; They shop there every day. Second, they no longer visit the store directly.
Every evening, Ms. Shay online, pick up red wine, and add your order to two mini bottles of vodka and tequila as you board the plane to prepare for an evening zoom party cocktail.
“We live on the fifth floor upstairs,” said Ms. Shy “The masked man came to the door, put the bottle on the table that came straight from the sink, and left,” he continued. “Then we put the bottle in the sink and disinfect. There is no contact with anyone, not even a piece of paper that we have to sign. It’s very easy.”
The couple kindly suggested: $ 7 per person in honor of 7:00 a.m., encouraging frontline workers.
“We decided it was good,” he said. “We want to recognize everyone who fulfills their role.”
For New Yorkers, this is a fairly typical life these days. And liquor stores, which are considered big companies, are targeting this new country.
There are more than 12 liquor stores on Manhattan’s Upper East Side within 10 blocks. For example, some of them have adapted to do business during the coronavirus epidemic.
Customers enter Dr. Wine for two people at a distance of two meters. For those who are waiting outside, a sign says: “Please stay here to maintain social distance.”
Dr. Wayne saw a 70 percent increase in sales and some changes in what and how much he bought.
“People buy alcohol harder, especially vodka, because some customers believe it kills the virus,” said saleswoman Chandra Loknauth. “People buy more than necessary. Before buying one or two bottles. That’s four or cassava. They are afraid we will close and what will they do? They will come more often.”
Supplies shot up to 70 from 20 days, said Ms. Loknauth, who often makes it himself. “I will make concessions on foot or sometimes in the car because we cut staff.”
We usually have about 30 bottles in the window, but we want to give our customers a good shopping experience, “said Courtney Klukov, one of three managers who still work in the shop. “As now arranged, we can talk to each other at the shop entrance and they can tell us what they want. If someone has ordered, we take their names and give them a bag. The others call us while they are standing at outside. “”
Cash is no longer accepted. Glove employees open and close shop doors to make credit card payments and make purchases.
Ms. Klyukov said that his customers, like Dr. Wayne, buy a suitcase instead of a bottle or two.
“Liter isn’t for a few pieces, so they buy magnum,” he said. “Initially there was panic, so people were full. Now people understand that this will be a way of life.”
Up to 200 customers walk through the aisles of this famous shop every day. Now only around 10 are brave enough to come in, said Chris Adams, CEO and partner at Sherry-Lehmann. A door sign says: “If you feel bad, please stay outside.” There are many hand disinfectants available.
“I doubt it,” said Mr. Adams. “What happened is threatening and disturbing.”
Customers buy more, he said, but spend less on their purchases. In March, bottle sales increased 20 percent compared to March 2019.
“That’s a big number for us; it’s thousands of bottles,” said Mr. Adams. “But income is declining because they are buying cheaper bottles,” he continued. “We saw it in 2008. People don’t go to dinner, they don’t drink or two at a nearby bar. They buy wine.”
One of Sherry-Lehman’s biggest sellers is the Unsung Hero in Bordeaux 2019 Sampler, a French red case at a price of around $ 160. In March 2019, the store sold 100 unsung cases; 300 sold last month.
Not surprisingly, champagne is the most successful – what can be celebrated? The store, which used to sell 35 boxes a day, now only opens five times.